Bio
Anuj Rathi. India product leader. Built core product surfaces at Swiggy (3-way marketplace) and Jupiter (financial services). Vocal advocate for full-stack PM thinking, owning outcomes across product, marketing, and ops, and for working-backwards methodology adapted to marketplace dynamics where standard OKRs break down.
Operating themes
- Full-stack PM owns outcomes, not features. The PM is an influencer across users, engineers, marketing, and leadership.
- Three divergent PR-FAQs. Force decisions into "which" not "whether."
- Four BB framework. Brilliant Basics, Bread-and-Butter, Big Bets, Breaking Bad, make the bucket explicit.
- Lazy/vain/selfish onboarding. Design for the new user, not the product team.
Cards
- Bring three divergent PR-FAQs to a strategy decision, not one, Bring three divergent PR-FAQs to a decision, not one [Tier A]
- Sort the roadmap into four buckets, Brilliant Basics, Bread-and-Butter, Big Bets, Breaking Bad, Sort work into four buckets to make investment mix visible [Tier B]
Sources captured
- 2026-04-28, Lenny's Podcast, "Full-Stack PM, Working Backwards, India Marketplace Dynamics" (
raw/podcasts/anuj-rathi--full-stack-pm-working-backwards--2026-04-28.md)