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domain · customer-success

Make first-value the cheapest part of the loop

Onboarding, activation, expansion, churn. CS as a growth function.

11 cards · 10 operators · 4 tier-A claims · 0 synthesis patterns.

Strongest claims

  1. 82% of recurring revenue comes after the initial sale, design GTM around the Bowtie, not the funnel Jacco van der Kooij
  2. Reframe the conversation around customer revenue, not your own Shruti Kapoor
  3. Onboarding success requires connecting analytics, engagement, and session replay. Natália Kimličková
  4. Every new hire, including the CFO, does four weeks on the customer phones Tony Hsieh

Adjacent domains

11 insights in customer-success